The Science of Waves: A Deep Dive into the Paul Mitchell Express Ion MiniWave

Published on Sept. 10, 2024, 10:12 a.m.

In the world of beauty, we're often told to trust in the magic of a tool. But as someone who has spent a career at the intersec…

Paul Mitchell Awapuhi Shampoo: Reveal Your Hair's Natural Radiance

Published on Feb. 21, 2024, 8:32 a.m.

In the quiet dawn of Pa'aulio, on the Big Island of Hawaii, the world awakens in watercolor hues. Here, on a self-sustaining, s…

Paul Mitchell PS12NA Pro Tools Express Ion Smooth+ Ceramic Flat Iron: The Science of Sleek, Healthy Hair Styling

Published on Sept. 6, 2024, 3:31 p.m.

Our relationship with our hair is a timeless narrative, a deeply personal form of self-expression woven through centuries of cu…

Paul Mitchell Pro Tools Express Ion WavePress: The Science Behind Crafting Perfect Waves

Published on Sept. 9, 2024, 3:13 p.m.

The quest for the perfect wave in hairstyling is a tale as old as time, or at least as old as our appreciation for sculpted loc…